However, Chromecast works differently to existing products, as media is streamed via the cloud as opposed to direct to the device - an alternative that Google claims will have less impact on battery and allow higher-quality streaming. Similar technology has already been explored by Google in its YouTube Smart TV app, which can connect with Android devices via the same Wi-Fi network and be used to select videos on the handset wirelessly. The product has been released immediately in the US at just $35 (£23), with no confirmation on an international release date as-yet.
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